Buyer types describe the spending habits of customers. Consumer behavior reveals how to appeal to people with different habits and preferences. Understanding the types of buyers is crucial as a business owner. They are in three main categories – spendthrifts, average spenders, and frugalists. Spendthrifts They feel no pain in making a purchase. They love buying …
Valentine’s Day is a great sales opportunity for entrepreneurs. This being the case, you need to prepare for Valentine’s Day with the right marketing strategies so you too can capitalize on this season. Run a Valentine’s Day Sale – With a lot of consumers gift shopping online, there’s a way to bring your store to …
3 Valentine’s Day marketing strategies you can try Read More »
We know that Calls To Action (CTAs) are important for conversions, but there are some phrases that work. It all depends on your business and audience. Every audience responds differently depending on their personalities and needs. You can’t just conclude that a well-written CTA will speak to your audience. You need to test it! Here are some calls to action …
4 Effective Call to Action Phrases to Get More Conversions Read More »
Every brand out there is trying hard to get itself noticed and grab a potential customer’s attention using unique tactics. With the rampant use of digital platforms working on seamless integration globally, it has become the need of the hour to up your brand visibility strategy and get your brand in front of your customers. …
Well, Monday is here again. While this of course means the weekend is over, it also means a new week of unlimited potential lies ahead. The following are 3 ideas that will help you have a happy, productive and meaningful week: 1. Set Goals Today take some time out to think about the week ahead. …
We made it! 2020 seemed like a long year. It was from one event to another! We are finally in 2021. We have a 5 point agenda for the New Year! #1: Stop what’s not working All products aren’t going to be bestsellers, all sales methods aren’t going to work for everyone, and all suppliers …
As we approach Christmas, there are a few things you can count on: Christmas decorations will go up, a musician will release a Christmas themed album, and a lot of other activities will go on. It is important for businesses to embrace these changes, and to take advantage of the Christmas period. Available marketing opportunities have …
When the majority of your annual sales are earned in November and December, there’s no such thing as planning too soon. Here are sales and marketing tips you’ll want to start working on now to ensure a profitable holiday season for your business. Improve Your Email Marketing If you want to improve your sales figures …
When all that hard work you put into getting the sale actually works, you might not know what to do next. Sometimes, we don’t know when to stop selling, which can harm a deal they already made. Other times, a business owner might sing those sweet songs of sales and have customers eating from their …
The world of entrepreneurship is not as rosy as we perceive it to be. We only get to hear about the success stories but the thousands of startups who fail to deliver never step into the limelight. Many startups fail on a daily basis but there are only a few reasons that lead to the …
