make people work for you

Here’s how to make sure people love working for you

Leadership is about empowering others. (1) Deliver praise and appreciation often.   Everyone wants to be appreciated and recognized for their efforts, but when things get frantic—as they often do—leaders too often forget the power of simple words like “thank you,” “I appreciate you,” and “I value the work you’re doing.” These simple phrases can …

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mental health

TAKING CARE OF YOUR MENTAL HEALTH

If you are planning on launching your business or managing one for some years, it’s important to prioritize your mental health. Here are 3 tips on how to care for your mental health: 1. Take note of negative feelings Entrepreneurs are particularly likely to experience stress more than an office worker. It is caused by uncertainty, loneliness, and …

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type of buyers

Types of Buyers and How to Sell to Them

Buyer types describe the spending habits of customers. Consumer behavior reveals how to appeal to people with different habits and preferences. Understanding the types of buyers is crucial as a business owner. They are in three main categories – spendthrifts, average spenders, and frugalists. Spendthrifts They feel no pain in making a purchase. They love buying …

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valentine sales

3 Valentine’s Day marketing strategies you can try

Valentine’s Day is a great sales opportunity for entrepreneurs. This being the case, you need to prepare for Valentine’s Day with the right marketing strategies so you too can capitalize on this season. Run a Valentine’s Day Sale – With a lot of consumers gift shopping online, there’s a way to bring your store to …

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4 Effective Call to Action Phrases to Get More Conversions

We know that Calls To Action (CTAs) are important for conversions, but there are some phrases that work. It all depends on your business and audience. Every audience responds differently depending on their personalities and needs. You can’t just conclude that a well-written CTA will speak to your audience. You need to test it! Here are some calls to action …

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